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Gdańsk University of Technology

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Application of design-thinking models to improve the quality of tourism services

The paper presents basic aspects of improvement activities for the quality of tourism industry service through its specific determinants of quality. The authors suggested an the application of design-thinking concept in the development of the service itself and an attempt to undertake improvement activities.

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Additional information

Category
Publikacja w czasopiśmie
Type
artykuły w czasopismach recenzowanych i innych wydawnictwach ciągłych
Language
angielski
Publication year
2015

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